On-line Travel Bookings Experience a Summer Surge in the UK

UK holidaymakers are turning to the web to find the best holiday deals available, according to www.dealchecker.co.uk. The price comparison website experienced a 102 per cent increase in traffic during July 2007, compared with 2006 figures, total visitors to the site during July, were just below 400,000.

UK, London (PRWEB) September 19, 2007 — UK holidaymakers are turning to the web to find the best holiday deals available, according to http://www.dealchecker.co.uk. The price comparison website experienced a 102 per cent increase in traffic during July 2007, compared with 2006 figures, total visitors to the site during July, were just below 400,000.

The biggest growth area was for 'holidays' where traffic was up by 375 per cent, suggesting that consumers are really coming to terms with the huge array of package and 'do-it-yourself' package holidays available on the web. The next biggest increase was for flight only traffic, which was up by 50 per cent year on year.

This is an unprecedented growth for us, although this time of year is often busy for late bookings the figures revealed a sharper growth than originally predicted. Much of our July traffic was linked to bookings made for August and September suggesting the UK population wanted to escape the lack of summer we experienced this year.

Managing Director for dealchecker.co.uk, Alex Saint said, “This is an unprecedented growth for us, although this time of year is often busy for late bookings the figures revealed a sharper growth than originally predicted. Much of our July traffic was linked to bookings made for August and September suggesting the UK population wanted to escape the lack of summer we experienced this year.”

http://www.dealchecker.co.uk offers consumers a virtual travel shop window giving holiday makers the chance to easily compare a range of online travel products from top travel websites. In addition to price comparison search, every week dealchecker's travel experts handpick the 20 best travel offers available on the web. These deals are displayed on the site and emailed out to a subscriber list of over 110,000 people. The deals, known as the 'Real Deals' reflect the true cost of the holiday including any booking fees, taxes and charges that may apply.

Boiler Plate:

dealchecker.co.uk was founded in June 2005. The site is a leading flight, accommodation, holiday and car hire price comparison service. Their philosophy is simple: no one website or booking engine is always the cheapest, so to get the best travel deal you have to shop around.

dealchecker.co.uk travel partners are industry leaders offering the most competitive market travel deals. The site displays all relevant partners for each travel selection, enabling customers to make the most informed choice for their travel arrangements.

dealchecker.co.uk is not a tour operator or travel agent, it does not sell any travel products. When a travel selection is made, the final transaction is completed in real-time, direct with the operator or agent that the customer has chosen.

dealchecker.co.uk has developed a crisp user-friendly site to meet the demands of the modern traveller.

Alongside the price comparison search and Real Deals the website provides a price tracker, travel tips, destination content and weather trends. The company's unique user numbers reached 400,000 in July 2007.

dealchecker.co.uk estimates that it generated travel product sales of over 15m for its travel partners in 2006. These partners include: British Airways, Thomas Cook, Ebookers, Virgin Atlantic, Airline Network and Lastminute.com.